Why Women-Only Cab-Hailing Service Won't Work In Lagos
Safety remains a global concern for people who use ride-hailing services, especially for women and children.
One way to combat this is to have female passengers driven by female drivers, and that is the rationale behind An Nisa.
The online taxi-hailing service, which is based in Kenya, has women drivers that serve female passengers and young children only.
An Nisa was founded by Mehnaz Sarwar who decided to start the company when she discovered many women were uncomfortable getting into the same taxi’s with men they do not know.
"I was always uncomfortable being in a car with someone I didn’t know, especially if it was a male. So, I was always in search of a female driver. I realized that a lot of ladies are still in that position," Mehnaz explained.
Across the world, female drivers make up just 3% of the driver population on ride-hailing apps — disproportionate to the number of women who use ride-hailing apps.
An Nisa compared to other cab hailing apps take only 10% commission, compared to the 15% to 25% taken by other platforms.
Would a cab hailing app for women by women work in big cities like Lagos, Abuja or Kano?
Logistic expert, Seun Alaran told Bounce News that a business made up of female drivers driving only women is a bad business strategy in a place like Lagos.
"Because of religious beliefs and culture, it can work in a place like Northern Nigeria, but in Lagos except if you can prove me wrong.
"I think they are bringing a societal issue into business, because there will always be issues of violence- men against women, women against women, women against men, it’s a norm.
"Even if you have a female driver carrying only a female passenger, you know how fickle women are when it comes to respect, the female driver would not want the female passenger to talk to her ‘anyhow’. Men are more understandable.” he explained.
He also points out that it has not been ascertained how women would cope with the rigors of the job.
“A few months down the line the company would be making losses, because the women drivers might not be be able to know peak periods, where to park to get riders, how to cope with the stress of driving for 12 hours straight, or relate with their female passengers.
"There are too many unstable variables. The only way it can work is just to empower more women to become drivers that can drive anybody not just women", he explained.
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